Brand yourself for the career you want, not the job you have.
— Dan Schawbel


What’s Your Story?

Welcome to Brand Stories The Blog!

My name is Carmen Cousin.

I created BSTB to help professionals and entrepreneurs build their personal brand through brand stories. 

Do you find yourself wanting to pursue a better job, grow your business, or take your career to the next level?  Are you gifted but uncomfortable packaging and marketing your expertise? Or perhaps you have decided to start your dream business but don’t know where to start. Well this blog is for YOU!

In this blog, I will share with you the steps to successfully leverage and package your expertise.  I will show you where to focus and how to combine your talents and skills to build your brand.

Personal branding is the process of people marketing themselves, careers, and businesses as brands. Personal branding provides a clear focus for personal development and an opportunity to establish yourself as an expert in your industry.

Are you ready to take your brand to the next level?

If so click below to learn more about my personal branding journey and how I can help you discover, own, and share your brand story!


Marketing is no longer about the stuff that you make, but about the stories that you tell.
— Seth Godin